Module1: Optimizing GoldMine for eMarketing

• Optimizing Key Fields
• Adding User Defined Fields
• Optimizing Lookup Lists
• Implementing E-mail Merge Codes
• Adding the User Named MARKET

• Designing the E-mail
• Creating the HTML
• Managing Graphics
• Playing by the Rules of Responsible eMarketing
• Creating the GoldMine E-mail Template from the HTML

• Selecting Recipients
• Setting the Proper History Options
• Processing the Returns

• Designing Your Web Form
• Creating the Webimport Form
• Creating the Script to Process the Form
• Setting Up an E-mail Account
• Testing the Form

• Setting Up and Testing E-Mail Rules
• Setting Up and Testing APs
• Using Server Agents to Process APs

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